Boodles The Royal Exchange
gpstudio have re-imagined the Boodles boutique in The Royal Exchange London, capturing the essence, ethos and luxury status of the brand. Warm and welcoming, personal and intimate: The Royal Exchange boutique embodies the unique style and personality of Boodles.
Each client feels like a guest invited into the Boodles family home – Exquisite details, beautiful materials and iconic pieces create a memorable and personal experience.
The boutique creates a haven away from the City, with elegant fluid architecture, tactile details and juxtaposing refined materials. The iconic black and chrome contrasts against the soft pink silk carpet and bespoke curved cut marble floor, whilst the eclectic mix of contemporary and classic furniture evokes a slightly more domestic aesthetic.
A beautifully sculpted curved leather wall by Helen Amy Murray adds a luxurious level of detail and craftsmanship, forming a sophisticated backdrop to the feature glazed showcases housing Boodles iconic jewellery pieces.